the Australia Childrens Scooters Market Size, Share and Trend Analysis Report by Product (3 Wheel, 2 Wheel), By Type (Non-Electric / Kick, Electric), By Distribution Channel (offline, online) and segment forecast, 2021-2028 “ the report was added to ResearchAndMarkets.com from offer.
The Australian children’s scooter market size is expected to reach USD 5.53 million by 2028 and is expected to grow at a CAGR of 4.9% from 2021 to 2028.
With the changing lifestyles, riding a children’s scooter is considered to be a fun activity, which is becoming more and more popular among children during their leisure time with their friends. The activity is further supported by parents who encourage children’s scooter in their everyday life, as it helps to gain self-confidence and traffic knowledge. In addition, the daily scooter allows to acquire technical and mechanical skills.
The company, Micro Mobility Systems Ltd., offers training programs in safety and correct handling techniques during Micro Mobility Day. Each year, more than six thousand children participate in the training. The course focuses on braking technologies as well as understanding and awareness of danger. Such initiatives are expected to have a positive impact on the adoption of the products, which in turn will fuel the growth of the market in the years to come.
With the growing demand for scooters among consumers nationwide, the Australian government is changing laws in favor of electric scooter drivers and owners. Governments are standardizing standards to drive adoption of electric scooters to reduce traffic congestion, public transport overcrowding, and associated environmental and economic costs. For example, in December 2019, the ACT government announced it would legalize the use of electric scooters on trails and shared paths, following increased public demand. Residents of Canberra are now permitted to travel at speeds of up to 15 km / h on walking trails and up to 25 km / h in all other permitted locations.
Due to the ongoing coronavirus pandemic around the world, non-essential businesses and the supply of these products have slowed down. According to the Australian Bureau of Statistics, in April 2020, two-thirds of businesses in all industries were affected in terms of revenue or cash flow due to COVID-19, while around 1 in 10 businesses went out of business. activities.
With nationwide closures and shelter-in-place orders, people across the country have started to find new ways to spend their time. Fitness enthusiasts opted for physical activities such as cycling instead of going to the gym while children indulged in outdoor activities such as scootering. The Cycling Network urged the government to turn roads into cycle lanes to ease the load on busy cycle lanes during the lockdown.
By product, the 2-wheel segment is expected to grow at the fastest CAGR from 2021 to 2028. These children’s scooters have two wheels, which are generally popular among older children (over 5 years old) with a sense of well-developed balance. In addition, these scooters can reach higher speed and are designed to support more weight. They are made of durable materials, such as aircraft grade aluminum. The government’s reorientation towards greener modes of transportation is expected to foster market growth in the years to come.
Kids’ electric scooters are expected to become the fastest growing type segment during the forecast period. In the Northern Territory, Darwin City Council announced that Neuron Mobility, the leading electric scooter sharing company in Southeast Asia, will conduct a 12-month trial of e-scooters at 37 locations in Darwin in January 2020 demand in the country.
The online segment is estimated to be the fastest growing distribution channel during the forecast period. The increase in product visibility on amazon.com, Walk Bye and Gumtree is the main factor driving sales of children’s scooters through the online channel. In addition, online portals provide 24/7 support, offer a variety of products, and offer deep discounts on branded products. Additionally, e-commerce retailers are expanding their presence in Tier II and III cities and focusing on improving delivery services. The comparison features on the websites and the increase in direct-to-consumer offers are also acting as catalysts for the growth of the online segment.
Highlights of Australia Childrens Scooters Market Report
The 3-wheel product segment accounted for the largest revenue share of nearly 65.0% in 2020. This is attributed to the growing demand for the product due to its improved functionality and multi-functionality.
Electric types segment is expected to register the highest revenue-based CAGR of 6.2% from 2021 to 2028 due to the growing popularity of e-scooters, especially among children The offline distribution channel segment accounted for the highest revenue share of 81.1% in 2020. This is attributed to the inclination of consumers to offline stores to purchase scooters for their children in order to find the right fit and understand the mechanism as well as the functionality.
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See the source version on businesswire.com: https://www.businesswire.com/news/home/20210428005440/en/
Laura Wood, Senior Press Officer
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